Your specialists for more revenue

Sales People - your partner for efficient go-to-market strategies and optimal sales support. With state-of-the-art lead management campaigns and innovative sales solutions for increasing growth.

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...and many other customers rely on our services.

About us

The established telemarketing has become part of the past, whereas we focus on innovation. Due to recent and innovative approaches, we support ventures in achieving a best possible Market-Position and gathering competitive advantages. Acting in this way we offer a first-class telesales agenda consisting of industry knowledge, certified sales processes, as well as market intelligence and the corresponding technology to deliver marketable opportunities.

Our device: The more new customer contacts, the more appointments. The most sales.

Daniel Schreiber

Olaf Ipsen

Marcel Jüllich

Thorsten Wolf

Marco Ferrante

Since 2004 we support corporate customers through out the IT sector in increasing growth by making use of intelligent sales concepts. More than 20 years expertise in Lead Generating (Target hitting) tell it´s own tale. We are listed as a vendor by the TOP 30 largest IT companies worldwide and manage both national and international campaigns around the world. We are supported by 140 sales experts at our offices in Mannheim, Munich and Barcelona.

The agency in numbers


Years in the market


Satisfied customers


Successful projects


Experienced experts

Our Services

Addresses & Database

"Conventional" addresses are yesterday's news. By using our database with a market intelligence approach, you can target precisely those customers who are actually interested in your range of services.

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Lead Management

The opportunity is always in focus for us. Through a structured, continuous closed-loop process and targeted up- & cross-selling approach, we save your resources and optimize your conversion rate noticeable.

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Channel & Pipeline

In partner management, tact is what counts so that we can systematically look after your partners and elicit sales opportunities with you. We evaluate the current pipeline and conversion and achieve your specific sales targets.

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Software Development

We offer you control and tracking tools for your campaign that are specially adapted to your requirements. With our WebPortal and CRM module, you have insight into your most important KPIs at all times.

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Why you should choose us

Over 100 years of experience

Proven know-how in professional lead generation with a 100% focus on the IT industry and the B2B sector. We have excellent knowledge of the industry and know how to optimally align your marketing & sales activities with the needs of your target market.

Top players as customers

The best IT companies worldwide rely on our services and expertise. We are listed as a vendor by the TOP 30 largest IT companies. In one third of them as "Preferred Vendor". We learn from the best and are happy to pass this knowledge on to you!

Tracking & Predictive

We know the IT landscape of your potential customers! Through our address database with market intelligence approach as well as modules such as WebPortal and CRM, we can not only predict potentials, but also offer you real-time insight into the KPIs of your campaign.


The new Sales People Software Suite

  • Perfomance Dashboard

    Our Management Information Board provides a complete overview of the effectiveness of your campaign.

  • Sales Pipeline

    Create & definde goals for products, sales reps, industry types or partners.

  • Lead Timeline

    With our Lead Timeline feature, you'll never lose track of a lead again.

  • Customer Data Management

    Use gained information, which we have elicited from the respective companies.

  • REALTIME Alerts

    Identify risks and opportunities in real time in the SynQ Dashboard. With email notification on demand.

  • AUTOMATED Lead Routing

    Ensure that leads are routed directly to sales reps in an automated way.

  • Potential MODELER

    Our proprietary algorithm uses AI approaches, recognizes patterns and can thus predict potentials.


    Through appropriate interfaces, our software enables the graphical representation of all KPIs in Microsoft Power BI.

All functions are of course also available for your


News & Focus Topics

2023 Jan 05.

Our article in the magazine "Discover Germany, Austria & Switzerland"

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2023 Jan 02.

Christmas party 2022 at Sales People with live band and DJ

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2022 Dec 16.

Launch of the new enterprise software SynQ is imminent

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